Radio 1 was the UK’s leading pop music station and had a massive audience, especially among younger listeners. In 1990, the station launched this striking new logo, with an epic set of Jam jingles to refresh the station sound for a new decade.

Why Was Radio 1 So Popular?

1. Limited Competition – At the time, there were very few alternatives for pop music on national radio. Independent local radio (ILR) was growing but was still relatively new.
2. Huge DJs & Personalities – Radio 1 had legendary DJs like Tony Blackburn, Dave Lee Travis, Simon Bates, Noel Edmonds, Steve Wright, and John Peel, who became household names.
3. The Radio 1 Roadshow – The station toured the UK every summer, bringing live music, competitions, and DJs to seaside resorts, attracting massive crowds.
4. Top of the Pops & Chart Influence – Radio 1’s Official UK Top 40 was a must-listen event every Sunday, and the station had strong ties to Top of the Pops, boosting its influence.
5. Specialist Shows – While the daytime schedule played mainstream chart hits, evening shows like John Peel’s sessions introduced listeners to punk, new wave, and emerging indie music.

Even though Radio One was dominant, by the early 1980s, competition from ILR stations like Capital Radio, BRMB, and Piccadilly Radio started eroding its audience.

Now you can wear this iconic Hoody, in all sizes from Adult small to 5XL.

And if you'd like a matching mug, make this the ideal gift for a fan! Just use the drop down menu at checkout to add one of our fantastic standard size, dishwasher proof mugs to your order.

This is a top-quality AWD Hoody cotton unisex tee shirt with hard-wearing, sharp vinyl print which will last and last. Postage is free and we aim to despatch within 24 hours of purchase. Thanks for looking.

Condition: NEW

Brand: AWDis 

Fit: Regular Fit

Sleeve Type: Long Sleeve

Material: Cotton

Garment Care: Machine Washable

Recommendations: Wash at 40 degrees max,avoid tumble drying

Sizes available

Small 34/36" Chest

Medium 38/40" Chest

Large 42/44" Chest

XL 46/48" Chest

2XL 50/52" Chest

3XL 54/56" Chest

4XL 58/60" Chest

5XL 62/64" Chest